NIFCO DIGITAL DAY Autumn/Winter 2021
The buckle company’s first fully ON-LINE DX exhibition “NIFCO DIGITAL DAY Autumn/Winter 2021” was held. It will be held for 4 days only in time to match the holding period of the European sports exhibition ISPO, which was canceled this time. With the aim of motivating customers who miss real exhibitions, we took the form of DX exhibitions.
Approximately 120 participants from 38 ON-LINE meetings during the period. Access to a special website 86 users. It was highly evaluated for holding DX exhibitions ahead of competitors and continuously introducing new products in coronal disasters.
In addition to the corona disaster, DX measures are a weapon to strengthen customer touch points, and at the same time, we will position and promote DX measures as important measures for future business operations, such as speeding up sales channel development and reducing SGA expenses.